Author: meryl.randman

Ugly and Unorganized Worked!

A Valuable Early Lesson How looking at a sweepstakes package changed my mind about what can work in direct response design.

Are You Turning Off Customers?

Judging Email Creative Based on “Images Off” These gray “image off” boxes, if not done correctly, can negatively impact your email.

An Easy Trick to check U.S. Letter Mail Aspect Ratio

And Learn Why This Aspect Ratio is Important When MailingHINT: It’s directly related to your budget.